The key responsibilities for this role include but not limited to the following:

• Monitors Competitor activities in digital media and make recommendations for action;
• Monitors all brand activity online with the goal of building and maintaining an engaged digital community;
• Monitors key market indices as they affect brand preference, equity and market share to support decision making;
• Manages both organic and paid search campaigns and incorporates SEO and SEM tactics and strategies to optimize all digital content;
• Assists in the implementation of the brand equity building strategies for master brand in line with the group expectations to ensure consistency in the brand;
• Supports all master brand equity initiatives to ensure the successful execution thereof;
• Implements rollout plans and route to market strategy for all master brand initiatives to ensure successful execution thereof;
• Executes brand equity and affinity growing projects to ensure successful execution thereof;
• Provides Brand support to other departments;
• Manage the day to day interactions with digital Media and Creative Advertising agencies;
• In conjunction with the Media Agency, develops media plans and strategies that ensure MTN differentiates itself in the market;
• Provides weekly/monthly reports to the supervisor according to their requirement and as and when needed;
• Manage relationship with Finance and ensure funds are available for projects in line with budget.

Candidate Requirements

• Grade 12 certificate with 5 credit or better of which English and Mathematics are a must;
• Diploma in marketing or any other Business/Commercial qualification;
• 3 years’ experience of which; Marketing experience within an FMCG or Advertising / Communications Industry;
• Experience in the telecommunications industry added advantage.

Women are strongly encouraged to apply

Hand delivered or posted applications will not be accepted.

Note: that only shortlisted candidates will be contacted.