BELOW THE LINE (BTL) SUPERVISOR
Location: Lusaka, Zambia (with travel across the country as required)
Brand: Itel Energy
Reports to: Country Manager
ABOUT THE ROLE
We are looking for a hands-on BTL Supervisor to plan and deliver Itel Energy’s offline marketing activities. The candidate will work closely with the sales and marketing teams to increase brand visibility, support channel partners, engage installers an users, and turn field activities into useful sales leads and market insights.
Key Responsibilities
Develop detailed offline execution plans schedules and cost estimated based on appr oved marketing campaigns.
Execute festival promotions like Black Friday and Christmas, product launch activities, roadshows, channel events, community activations and donation events where applicable.
Organize retail promotions, installer engagement activities and product demonstrations in coordination wit sales and technical teams.
Coordinate venues, suppliers, promoters, transport and other event resources; monitor timelines, quality and costs.
Lead event setup, onsite coordination and dismantling, resolving execution issues promptly.
Coordinating showroom and retail branding, including displays, signage and other brand materials.
Manage POSM, promotional gifts and event materials, maintaining accurate stock and distribution records.
Collect customer and installer leads, maintain accurate records and hand them over to the sales team for follow-up.
Support the marketing and social media manager in capturing field photos, videos and customer stories, with appropriate consent.
Prepare post-event reports covering attendance, leads, spending, customer feedback and execution improvements.
Prepare supplier and payment documentation, follow internal processes and flag or budget risk early.
Requirements
At least 3 years experience in BTL marketing, field activation, trade marketing or event execution.
Experience independently coordinating events, suppliers and on-site teams.
Experience in consumer electronics, solar, energy or related industry is preferred.
Strong organizational, communication, negotiation and reporting skills.
Ability to manage execution schedules and costs with close attention to detail.
Good command of English and local language.
Comfortable working in the field and travelling across the country.
A practical, proactive approach and strong ownership of execution quality.
Application Requirements:
Please submit your resume to [email protected] not later than 22 nd October, 2026.
To apply for this job email your details to [email protected]
