Marketing Specialist – Central Africa


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Position

Marketing Specialist – Central Africa

Scope

Drive local marketing & communication activities in collaboration with Marketing & Communications Business Area Mining.

Main Responsibilities

  • Collect marketing intelligence based on guidance from Business Line Managers and BA Mining Business Development
  • Work with Account Management to identify actual customer share of customer spend and define customer relevant marketing actions
  • Local execution of product launches
  • Develop, define and execute a marketing plan and budget in collaboration with Sales Area Manager and Global Marketing
  • Manage promotional activities
  • Ensure leads gathered, qualified and distributed via CRM
  • Admin of the CRM management system in the Sales Area.
  • Manage localization of marketing and technical materials and maintain stock of updated materials
  • Ensure consistent branding by enforcing application of brand guideline
  • Manage trade shows, customer events including seminars
  • Manage local marketing material production in a cost efficient way
  • Develop Bi-Weekly Marketing report and Quarterly Marketing report to include invoicing to top 10 customers

Required Competencies

  • Strong customer service focus, also under pressure.
  • Influencer/persuasive ability.
  • High level of professionalism, honesty and integrity.
  • Highly developed interpersonal skills The ability to build effective relationships
  • Excellent written and verbal communication skills.
  • Excellent listening skills.
  • Flexible, self-motivated with demonstrated initiative.
  • Strong analytical skills.
  • High level of initiative, drive and determination to achieve goals and targets set for customer satisfaction.
  • Ability to travel.

Experience

  • Exposure to the Mining, Construction or Engineering industries is essential.
  • Knowledge of and experience with Sandvik Mining and Construction product range would be beneficial.
  • Commercial management experience.
  • Strong Sales or Marketing background, particularly in aftermarket support sales.

Education

Diploma/Degree Qualification in Marketing / Business

To apply for this job please visit www.home.sandvik .

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