Senior Manager – Business Intelligence & Customer Value Management

We are looking for you!

Let’s reach great heights together

Women are strongly encouraged to apply

Key Responsibilities:

  • Provides market and economic insights, research & analytics that guide, influence and challenge decision-making at all levels in the business
  • Gathers, organizes and communicates customer/business intelligence & insights to the entire Commercial space well as other functions of the business
  • Manage end to end process & governance to provide adequate, accurate & secure information for end users (internal clients)
  • Use statistics & software to analyse data and run the Customer Value Management (CVM) and Customer Lifetime Management (CLM) operations, to drive customer needs, increase productivity and optimize MTN revenue
  • Provides Commercial Planning & Analytics (CP&A) and other commercial function with relevant and timely information.
  • Liaise with all departments to understand their research needs and provide reports & recommendations to them.
  • Use analytics to understand customer needs and preference and use the FlyTXT platform to manage their value on the network to optimize Average Revenue Per User
  • Manage customer campaigns through the FlyTXT platform to ensure EPIC customer experience at all times
  • Evaluate commercial propositions through modelling & research, e.g. predictive models, telecom surveys etc
  • Geo-Marketing and Geographical Information Systems (GIS) Management; – micro-market prioritization and network resource management support
  • Market Performance Research (MPR) and Brand Health Tracker (BHT) per Group guidelines
  • Coordinate tactical moves and BI special projects i.e. Engine room Programme management
  • End-to-end Customer Lifecycle/Value Management; Analytics, Operations & Communications, Technical and Organisation
  • Delivers annual CVM revenue targets for all services; Data, Mobile Money, Digital, Enterprise and channel

Candidate Requirements:

  • Minimum of a degree with formal training in Analytics, Research Methods and GIS (3-5 years).
  • Proficient in Analytics, Research Methods, Data Mining, GIS software, SAS and other related statistical software for analysis
  • 8 years practical experience in business and services planning using Statistical methods, Analytics and GIS. 5-years of which must have been in a managerial level.
  • Knowledge in Geo-information (analysis and interpretation), Data Mining techniques, Analytics software use– at least 2 years Computer literate including MS Excel, PowerPoint, Project, Word

Please indicate the job title in the subject of your e-mail and use your full name and the job title you are applying for as the filename of your application. Application should consist of your letter and CV only, in a single document. Hand delivered or posted applications will not be accepted and only shortlisted candidates will be contacted.

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Method of Application

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